A cutting-edge 3D virtual world rendition of Charles Dickens’ A Christmas Carol by mixed reality creators Agile Lens comes to life in VR, nominated for Best in Immersive Theatre at 2025 Raindance Immersive festival; Instinctively Real Media official Media Sponsor
AUCKLAND, New Zealand, 3 June, 2025 – Instinctively Real Media, a global creative agency and specialist in the Media & Entertainment and immersive industries is proud to announce the company is the official Media Sponsor for XR theatre production, A Christmas Carol VR at Raindance Immersive 2025 in June. Nominated for Best in Immersive Theatre, the ticketed live performance is created and hosted by Agile Lens, a leading XR creative studio pioneered by industry veteran, Alex Coulombe and his team in New York.
“It’s an exciting time for trans-media innovations on the cutting-edge. Having lived at the forefront of 3D animation and motion capture tech for virtual world experiences – it’s an honour to support Agile Lens’ visionary work and celebrate their well-deserved recognition at Raindance Immersive 2025. A Christmas Carol VR showcases the future of live entertainment and human interactions with high-fidelity digital beings and VR worlds through immersion and advanced tech fused combined with rich storytelling – entertainment on the cusp of becoming mainstream for the enjoyment of audiences everywhere.”
Siobhán Greene | Founder | Instinctively Real Media
The live production leverages cutting-edge technologies the likes of Meta Movement SDK to deliver body movements and Meta Quest Pro enables face and eye-tracking, the full system seamlessly delivers realistic actor to CG character motion across the entire body in real-time. Live actors perform as Dickens inspired characters thanks to MetaHuman 3D models, underpinned by Unreal Engine 5. The show is performed live and viewed in VR as a shared experience with audience members, optimised for the Meta Quest 3 series with additional access Quest 2 and Pro headset users. The production pipeline includes Agile Lens’ proprietary avatar tech and integrated stage management control system for virtual production capabilities.
This innovative reimagining of Dickens’ timeless classic places audiences inside a live, interactive virtual world brought to life through realistic 3D animated characters driven by full-body motion capture and real-time theatrical performance. Actors seamlessly shift between the roles of Scrooge, Dickens, and the spirits of Christmas past, present, and future – offering a rich, multi-perspective experience unlike anything seen before.
Agile Lens previously brought the show, A Christmas Carol VR, 2024 Edition to world-wide audiences in VR and online in December 2024. As Media Sponsor, Instinctively Real Media was delighted to support the XR experience along with Sony and their mocopi motion capture system to deliver real-time full-body mocap.
The 60 minute show is available in regions North America, Europe, Asia and Australia. For further information, ticket purchases, show times and dates visit A Christmas Carol VR on the Raindance Immersive website.
About Agile Lens
Agile Lens is a New York-based immersive design studio specializing in virtual reality (VR) and augmented reality (AR). Led by industry pioneer Alex Coulombe, the studio’s work spans theatrical productions, interactive experiences, and immersive environments, using future-facing technology to explore new forms of artistic expression and storytelling.
About Instinctively Real Media
Instinctively Real Media is an award-winning global Marketing, PR and Creative agency headquartered in Auckland, New Zealand, founded in 2020 by Siobhán Greene. The company is uniquely placed for global marketing and communications across industry sectors of games, Media and Entertainment, motion capture, XR, VR, AR, real-time animation, digital humans and interactive virtual characters, training & simulation and high-performance technologies. With TrailblaXR Magazine and TrailblaXR B2B services showcases, amplifies and connects trailblazers with new projects and presents investment-ready brands on the cutting-edge. During Siobhán’s 10 year tenure she led at IKINEMA, a UK software firm specialising in real-time animation and motion capture where she successfully positioned the company as industry leader; the company was acquired by Apple, Inc. in 2019.
Notable clients and partners: Agile Lens, Animatrik Film Design, Digital Domain, Epic Games, Framestore, Google, Globo, Gree, Linden Lab, LiveSwitch, Lockheed Martin CHIL, MANUS-Meta, Microsoft Studios, NASA Hybrid Reality Lab, NVIDIA, Pixotope Technologies, REPLIKANT DNABLOCK, Serious Simulations, Shocap Entertainment, Sumo Digital, Tencent NExT, The Void, Unity 3D, Vicon, Xsens and many more.
For more information, please visit the Instinctively Real Media website.
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