Instinctively Real Media joins The Metaverse Standards Forum™

Global Marketing and Communications agency, Instinctively Real Media is excited to reveal it is now a Participant Member of The Metaverse Standards Forum

Joining a multitude of industry leaders in the efforts to build and support a pervasive, open and inclusive Metaverse on a global scale where businesses, organisations and individuals across industry verticals will explore, develop and accelerate the need for interoperability standards through action-based, testbed projects. Based on the foundation of open standards to deploy necessary 3D industry tools, real-time technologies and much more to forge a safe, productive and immersive Metaverse for all.

With 35 founding members and over 1500 organisations have joined the Forum, members continue to grow.

0xSenses, Academy Software Foundation, Adobe, Alibaba, Autodesk, Avataar,, CalConnect, Cesium, Daly Realism, Disguise, the Enosema Foundation, Epic Games, the Express Language Foundation, Huawei, IKEA, John Peddie Research, Khronos, Lamina1, Maxon, Meta, Microsoft, NVIDIA, OpenAR Cloud, the Open Geospatial Consortium, Otoy, Perey Research and Consulting, Qualcomm Technologies, Ribose, Sony Interactive Entertainment, Spatial Web Foundation, Unity, VerseMaker, Wayfair, the Web3D Consortium, the World Wide Web Consortium, and the XR Association (XRA).

Member Driven
Some of the technologies of interest through activities, projects and open dialogue:
– Interactive 3D assets and photorealistic rendering
– Human interface and interaction paradigms including AR, VR and XR
– User created content
– Avatars, identity management and privacy
– Financial transactions
– IOT and digital twins
– Geospatial systems

For further information, please read the organisations press release

Published by Siobhan Hofma

Bringing over 20 years of media industry expertise and sheer tenacity. I have extensive experience ranging from PR and communications, sales and marketing, creative direction, brand development, product management, storytelling and copywriting, digital content creation, design for print and online, advertising, events, client and partner portfolio growth and business development. I spearheaded the Marketing, Comms and Creative operations for IKINEMA during a 10 year tenure. With sound analytical and communication skills I was an integral team member to IKINEMA's success driving the company from start-up to industry leader. As a natural problem solver with critical and lateral thinking, I contributed innovative real-time technology ideas which were harnessed for the company's future advancement and usability of its real-time procedural animation and inverse kinematic IP and products. Industry verticals and specialities: Interactive virtual characters, 3D animation, real-time procedural animation, inverse kinematics, Game development, Motion Capture, Immersive Experiences, Virtual YouTubing, Location Based VR, XR, VFX, Film, TV Broadcast, Pre-vis and Post Production, Real-time Virtual Production, Enterprise, Training and Simulation, Academia and more.

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