Following previous brand positioning work by Instinctively Real Media, Conical sought strategic communications support to further define its market position and amplify its international profile. Based in Auckland, New Zealand, Conical is an innovative interactive studio creating immersive branded entertainment and original intellectual property across 2D and 3D animation, mobile and web applications, motion capture,ContinueContinue reading “Conical: Positioning an Innovative Trans-Media Studio for Global Recognition”