Niklas Bothe | OnPoint Studios | Head of Motion Capture

“Building a new mocap studio from the ground up is a huge challenge on many levels. With Siobhán’s experience and deep understanding of the related technologies and workflows, she helped us to identify our niche, and figure out how to better communicate our special skill set to our customers. Her friendly and focused demeanour makes for very productive meetings, we are looking forward to our further collaboration!”

Published by Siobhan Hofma

Bringing over 20 years of media industry expertise and sheer tenacity. I have extensive experience ranging from PR and communications, sales and marketing, creative direction, brand development, product management, storytelling and copywriting, digital content creation, design for print and online, advertising, events, client and partner portfolio growth and business development. I spearheaded the Marketing, Comms and Creative operations for IKINEMA during a 10 year tenure. With sound analytical and communication skills I was an integral team member to IKINEMA's success driving the company from start-up to industry leader. As a natural problem solver with critical and lateral thinking, I contributed innovative real-time technology ideas which were harnessed for the company's future advancement and usability of its real-time procedural animation and inverse kinematic IP and products. Industry verticals and specialities: Interactive virtual characters, 3D animation, real-time procedural animation, inverse kinematics, Game development, Motion Capture, Immersive Experiences, Virtual YouTubing, Location Based VR, XR, VFX, Film, TV Broadcast, Pre-vis and Post Production, Real-time Virtual Production, Enterprise, Training and Simulation, Academia and more.