Alejandro Davila | CONICAL Interactive | Producer and Founder

“Instinctively Real has proven to be an integral part of our day-to-day activities for our marketing campaign rollout. Siobhán is a strategist with a keen eye on the gaming and tech industry. She’s a tremendous communicator, diligent, organized and a priceless asset to our company. A true collaborator in every sense of the word, we see the positive impact her PR has brought to our business located in Auckland, New Zealand through the positive media attention, PR and the opportunities presented to us and the follow through on making sure everything we do is promoted to the fullest. I can’t thank Instinctively Real enough for all they have done and continue to do for us. Instinctively Real is a great ambassador for our tech/gaming business!”

Published by Siobhan Hofma

Bringing over 20 years of media industry expertise and sheer tenacity. I have extensive experience ranging from PR and communications, sales and marketing, creative direction, brand development, product management, storytelling and copywriting, digital content creation, design for print and online, advertising, events, client and partner portfolio growth and business development. I spearheaded the Marketing, Comms and Creative operations for IKINEMA during a 10 year tenure. With sound analytical and communication skills I was an integral team member to IKINEMA's success driving the company from start-up to industry leader. As a natural problem solver with critical and lateral thinking, I contributed innovative real-time technology ideas which were harnessed for the company's future advancement and usability of its real-time procedural animation and inverse kinematic IP and products. Industry verticals and specialities: Interactive virtual characters, 3D animation, real-time procedural animation, inverse kinematics, Game development, Motion Capture, Immersive Experiences, Virtual YouTubing, Location Based VR, XR, VFX, Film, TV Broadcast, Pre-vis and Post Production, Real-time Virtual Production, Enterprise, Training and Simulation, Academia and more.